Drive: The Surprising Truth About What Motivates Us

Unlocking the true drivers of motivation in business and life.

Daniel Pink explores the science behind motivation, debunking the myth that rewards are the primary drivers of behavior. Instead, autonomy, mastery, and purpose fuel high performance and creativity. "Drive" offers practical advice for businesses and individuals aiming to foster more engaged, innovative environments.

Drive: The Surprising Truth About What Motivates Us-business-book

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